Look, this is exactly what it sounds like:

“Once again, we blow the horn of war and set into motion the gears that grind us towards the greatest GWAR B-Q yet,” said Brokie (AKA Oderus Urungus). “We will be shoving a wealth of GWAR products down your throat… not only our new GWAR B-Q sauce, but our very own beer, Impaled Ale. Eat and drink yourself into a diabetic stupor, then puke it all up in the slam pit! It’s gonna fucking rule!”

Got that, scumdogs?  Cigar City, makers of one of the finest IPAs in all the land, wants you to lap it up happily while your intergalactic overlords mock and abuse you.  What could be better?